The technical and performance prowess of Nike needs no introduction as the brand has consistently been a leading innovator in both performance and lifestyle segments. An idea born casually one Thanksgiving dinner over 8 years ago, the all new Air Rejuven8 from Nike represents Nike's answer to the fundamentally need for post-competition and post-training footwear. Already Nike has offered more then adequate answers to both competition and training needs leaving the door wide open for a performance recovery model like the Rejuven8.

Legendary track coach and Nike founder Bill Bowerman once coined the phrase "“A hard day of training should be followed by a day of easy training.” With that in mind, the Rejuven8's goal of creating the perfect post-workout footwear has yielded what some testers describe as little to no sensations in their feet, in a positive light of course. Since the idea was spurred through a young 7-year old boy fooling around by placing the protective net off a pear on his foot, Nike was unable to execute the sneaker on a technological level until now.